Gary Lofstrom, Lofstrom & Company

As a solo communications consultant, IABC offers me programs that keep me in touch with what’s new and reminds me of those core communications principals that are always true. The special interest groups offer unique information and learning opportunities that may not relate to the typical corporate “marcom” person. Service on the board has allowed me to stretch my skills, provide leadership and develop deeper friendships with like-minded business communicators. There are other professional associations that offer similar benefits and opportunities, but IABC’s Kansas City chapter seems to be the most well-rounded professional association for those interested in the profession of business communications.